🔶 New Pure360 Demo Video: Why Architecture Matters for Your Data Protection Strategy
In the world of enterprise IT, protecting your organization’s data isn’t getting any easier. Between sprawling virtual environments, hybrid cloud decisions, and the constant evolution of threats, stitching together point solutions simply isn’t enough. That’s why architecture matters — especially when it comes to your storage and backup strategy. In our latest Pure360 demo video, Principal Technologist Allynz​ (Zane Allyn) dives into how Pure Storage and Veeam create a unified architecture that transforms the way you think about data protection on VMware. You’ll learn how the tight integration between Pure, Veeam, and VMware enables: Smarter snapshot and backup orchestration Instant, application-consistent recovery across multiple scenarios High-performance operations that don’t impact production workloads Seamless extension of data protection into your DR site This isn’t about tools—it’s about an architecture built for resilience, automation, and efficiency across your environment. 🎥 Watch the full video now on the Pure360 demo site: VIDEO Join the discussion below — how is your team rethinking data protection architecture in the face of modern challenges? -Jason
When Security Awareness Fails: Effective Cyber Recovery
October 30 | Register Now! Based on Ponemon Institute research, cyber incidents reveal that recovery times are not hours, but days with organizations frequently suffering data loss. Despite the best efforts of cybersecurity awareness and security investments, organizations still need to amplify their recovery strategies to minimize business disruption and data integrity. This session will explore: How organizations should continue investing in cybersecurity Why measure cyber recovery in minutes and hours vs. days Using new cyber resilient storage capabilities to speed up recovery The cross-functional and cross-technology cyber recovery process and the importance of rehearsals and testing Register Now!The SafeMode Seance: A Cyber Security Haunting
Topic: How are you protecting your data from cyber threats? Are you both protecting your data, while also preparing to recover in the event that your organization is impacted by a cyber event? Join us for a spooky, cyber-focused meeting; a supportive and open forum where we’ll share scary stories, and explore solutions to ensure your data is protected from even the most ghoulish threats. This customer-driven discussion will focus on your experiences and challenges with protecting your data from a cyber attack. Pure Storage experts will offer insights and guidance to help you protect your data from the zombie apocalypse. Get Involved: We're looking for security-focused individuals who would be willing to attend and share their perspective on how they are helping their organization protect against cyber threats, and prepare in the case that recovery is needed. And all are welcome. You don't have to be a Pure Storage customer to attend. Join the community, talk to your peers, and have some fun. Agenda: Welcome, Introductions, Updates Customer Presentation - How to use Pure1 Assessments to review and improve your security posture Customer Presentation - Something strange is happening, but we don't know what it is. How I used Pure1 AI CoPilot along with Varonis to narrow the scope on the "strange stuff" Pure Presentation (w/ alliance partners) - SafeMode, Cyber Resiliency and Isolated Recovery Environments Panel/Q&A - Open discussion amongst the community; w/ security-focused individuals (hopefully) in attendance. Anonymous Group Feedback: Share your thoughts and experiences in regards to data protection. What’s working? What’s not? Where could you use some feedback from the community? Understanding Your Needs: What does your organization need to fully protect your data, and recover if you were ever attacked? We’ll help you pinpoint what truly matters. Exploration Circle: Hear from Pure’s subject matter experts on what they are seeing regarding the latest cyber security and cyber resiliency topics. Support & Resources: Find out where you can get additional help, training, and resources. Date: Wednesday, October 15th, 2-4pm ET. Location: Aces Pickleball, 2730 Maverick Dr, Norwood, OH 45212 (Factory 52) RSVP: https://info.purestorage.com/2025-Q3AMS-COMREPLCRCincinnatiPUGLP_01---Registration-Page.html Stick around after the Pure User Group meeting and enjoy Pies & Pints with Pure Storage, our partners, and fellow customers.
From Passive to Proactive: A New Cyber Resilience Foundation
We are thrilled to announce a significant evolution of the Pure Storage Cyber Resilience solution, designed to transform your defense posture from passive to proactive. The announcements on September 25th deliver on three core pillars that are essential for modern defense: 1. Dynamic Response and Recovery: Recovery time must be measured in minutes, not days. We're introducing Pure Protect™ Recovery Zones to automatically provision Isolated Recovery Environments (IREs), plus a new Cyber Resilience delivered as a Service model with Veeam to guarantee instant, validated recovery. 2. Connected Detection: We’re eliminating security blind spots by embedding detection into the data layer itself. We have several new native detection capabilities and new integrations with CrowdStrike Real-Time Threat Graph and Superna Next-Gen SIEM to accelerate threat detection and remediation. 3. Built-in Security: Security is foundational. Our platform now features mandatory safeguards like TPM and UEFI Secure Boot and Enterprise-Grade Identity and Access Management to ensure the integrity of your platform from the ground up. See our Cyber Resilience announcement blog for more details.Ransomware’s Worst Nightmare: New Cyber Resilience Arsenal (new blog post)
With the barrage of new announcements coming out of NYC Accelerate, I wrote a new blog post that is relevant to all customers, but specific to State / Local Government and Education customers summarizing what is new and the value it brings in terms of Active Cyber Resilience. Your feedback is welcome: https://goo.gle/3xzWj8P zUnlock Faster, More Efficient Backups with the Pure Storage Plugin for Veeam!
At Pure Storage, we know that protecting your data is just as important as accessing it. That’s why I am excited to share the latest video on Pure360 (LINK), where I walk through the process of installing and configuring the Pure Storage Plugin for Veeam—a powerful integration designed to supercharge your VMware vSphere backup environment. In this step-by-step demo, you’ll see just how easy it is to enable the plugin and take advantage of Veeam’s native integration with Pure Storage arrays. By offloading storage-intensive tasks directly to the array, backups become faster, more efficient, and less disruptive to your production workloads. This means reduced load on your vSphere environment, shorter backup windows, and more time for your team to focus on driving innovation instead of babysitting backups. Enjoy! -JasonCyber resilience news from last week
Here is a summary of some of the major events: Colt Technology Services: The UK-based telecommunications company, Colt, experienced a ransomware attack that resulted in a multi-day outage of some of its services, including hosting and its online platforms. The Warlock ransomware gang claimed responsibility, asserting they stole over a million documents. Security researchers suggest the attack may have exploited a Microsoft SharePoint vulnerability. Workday Data Breach: Workday, a provider of human resources software, confirmed that some customer information was compromised in a social engineering attack. This incident is part of a broader campaign by the ShinyHunters threat group targeting companies' Salesforce instances by impersonating IT support staff via voice phishing. Other companies affected by this campaign include Air France and KLM. Manpower Data Breach: Staffing giant Manpower disclosed a data breach that affected nearly 145,000 individuals. The incident, which occurred in late 2024 but was disclosed this past week, was caused by a ransomware attack. US Justice Department Takedown: In a significant law enforcement action, the U.S. Department of Justice announced coordinated actions against the BlackSuit (Royal) ransomware group. This operation included the seizure of servers, domains, and over $1 million in cryptocurrency, dealing a critical blow to the group's infrastructure. N-able Vulnerabilities: Security researchers identified hundreds of internet-exposed N-able N-central instances that are unpatched and vulnerable to two recently disclosed exploits. These vulnerabilities, which N-able has since patched, have been added to CISA's catalog of known exploited vulnerabilities, making them a high-priority threat for ransomware actors.Innovation @ Pure Accelerate 2025
After five months at Pure Storage, I just attended my first Pure//Accelerate Conference. Pure//Accelerate is our annual gathering of esteemed customers and partners, where we learn from each other how to improve ‘everything data’ with advanced, performant, secure, and resilient storage. A major highlight of Pure//Accelerate 2025 was the announcement of the Pure Storage Enterprise Data Cloud. This represents the next generation of storage capabilities, helping organizations leverage their data for operational excellence and efficiency. Enterprise Data Cloud delivers a unified, AI-driven control plane—via Pure Fusion—that allows organizations to manage and govern data across hybrid estates with cloud-like automation, built-in cyber resilience, and global observability. With my focus on cyber resilience and cybersecurity, I found the cyber resilience announcements especially exciting. First, we announced an integration with Rubrik’s Security Cloud to deliver the first-ever near-zero RTO solution. Rubrik and Pure Storage now combine immutable snapshots with threat analytics for rapid, trusted cyber recovery. Second, we announced integration with CrowdStrike LogScale. Pure Storage and CrowdStrike now offer on-prem storage with LogScale for fast analytics, threat hunting, and secure log retention. These announcements were extremely well received by both customers and partners. Another innovation generating buzz was our new Pure Protect capabilities. At Pure//Accelerate 2025, Pure Storage unveiled enhancements to Pure Protect, advancing cyber resilience and disaster recovery with a layered architecture that includes secure snapshots, isolated recovery environments, and cloud-based clean-room orchestration. The solution introduces policy-driven automation to streamline operations and reduce dependence on professional services, while optimizing VMware environments for increased efficiency and cost control. These advancements aim to simplify recovery, accelerate response, and strengthen data protection across hybrid infrastructures. In summary, Pure Protect can serve as the control and automation plane for layered resilience. On that note, many of my discussions with customers centered around how to leverage SafeMode Snapshots for immediate return to operations following an incident—whether from a disaster, technology outage, or cyberattack. Coming from a cybersecurity background, I was genuinely impressed by our customers' security acumen. Their expertise goes far beyond storage architectures, protocols, capacity planning, and performance. Many demonstrated strong knowledge of preventative and zero-trust controls, along with a deep understanding of immutability and indelibility. There was also strong interest in logging, anomaly detection, and especially our integrations with SecOps and UEBA. I fielded many questions about Varonis, Superna, and CrowdStrike, and how these powerful solutions help safeguard critical data assets. Superna, a sponsor of the event, also had strong attendance and interest in their breakout session. Our data protection partners—Rubrik, Commvault, and Veeam—also generated significant interest and hosted well-attended breakout sessions. Customers were particularly eager to learn how our solutions integrate seamlessly with these partners to enhance the capabilities of the Enterprise Data Cloud through robust, automated data protection workflows. The combination of our high-performance storage architecture and Pure Fusion automation impressed attendees by enabling streamlined management, rapid recovery, and enhanced security for enterprise-critical data. These integrations reassured customers that they can rely on a comprehensive, scalable solution that supports evolving data protection needs while simplifying operational complexity. This was an impressive event that made me proud to be part of Pure Storage. Resorts World was a fantastic venue, the Pure Storage event team executed flawlessly, and the keynote presentations were outstanding. If you didn’t make it this year, be sure to join us in 2026 back at Resorts World! Learn more about the Pure//Accelerate 2025 announcements at: https://www.purestorage.com/accelerate.html
